Journal

What it is like – to be in fashion? Buy less but with more quality.

In the recent months, we hear more and more of new notions like capsule wardrobe,…
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Sieviešu apģērbs

What is M50?

The name of M50 came from the address of the first store, located on 50…
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#sustain

The price-drop in the segment of clothing and accessories within the last 20 years has let us purchase more. A modern man owns fives times more of clothing and accessories than their grandparents did. However, the quality and lifespan (not more than five times of wearing and three times of washing) do not fit the low price.
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